Zhong Lun Advises Creat Group Co., Ltd. on Share Purchase of Honma Golf Co., Ltd.
Zhong Lun Advises Creat Group Co., Ltd. on Share Purchase of Honma Golf Co., Ltd.
Recently, Honma Golf Co., Ltd. and Ant Capital Partners Co., Ltd. have entered into a capital partnership agreement with Marlion Holdings Limited, a company which is jointly financed by a major Chinese corporate group Creat Group Co., Ltd. Under the agreement, Ant Capital Partners Co. and Milestone Turnaround Management will by the end of March sell more than 50% of Honma’s shares to Marlion Holdings Limited.
Zhong Lun acted as legal counsel for the Creat Group Co., Ltd. and the service team included Zhang Hefu, Zhang Cuiping, Oishi and Li Hairong.
The purpose of the Agreement is to foster an expanded sales network and to boost sales in the Chinese and other Asian markets. One aspect of the partnership therefore involves bolstering HONMA’s brand marketing capacity and expanding on sales in the Chinese market including Hong Kong to respond to the current dramatic increase in demand for golf merchandises.
The purchase of shares of well-known Japanese golf maker by Chinese enterprises has drawn wide media attention in Japan, including NHK television, the Nihon Keizai Shimbun, Asahi Shimbun and Mainichi Shimbun.